If you’re serious about marketing your business, Instagram is a powerful tool. There are tons of techniques related to hashtags, timing, etc… but the first step is creating a Business account. If you’re not sure if you already have a business account a quick way to check is whether you have analytics available. If you see the graph icon at the top of your Instagram account you’re all set.
Switching your Instagram account to a business account will allow you to do Instagram ads, connect your Instagram and Facebook accounts, and add more information to your account to drive business.
With Instagram, everything needs to be done on mobile, including setting up your account and editing your business information.