Katie Davidson

UX and Website Designer

Education

General Assembly
January 2019 – April 2019
UX Immersive Program

University of Colorado
2006 – 2012
BA, Chemistry

Skills

Design

User-centered Design
Sketch 
Invision
Adobe Photoshop
Wireframing

Presenting and Videos

Public Speaking
Final Cut Pro
Keynote

Web Design

WordPress
Responsive Web Design
Elementor & Divi
Child Theme Design
Schema Markup for SEO and Social Media
WooCommerce
LifterLMS

Marketing

Facebook Pixel
Audience Personas
Google Analytics
Ad- Retargeting
Affiliate Marketing
Small Business Marketing
Event Marketing

Work History

Strategy by Katie (Vireo Media)

  • 2016 - Present

UX , Website Designer, and Digital Marketer

At Strategy by Katie, I help clients succeed online by creating cohesive user experience throughout my their digital presence. I start by understanding my clients' pain points, how they earn money, and where they are losing their customers.

One of my best methods for gaining new clients was through workshops, and online video trainings. I am an engaging public speaker, and have a talent for communicating what clients need to succeed.

2016 - Present
2015 - 2016

Econcept

  • 2015 - 2016

Lead Website Designer & Social Media Marketer

Econcept is a fast-paced website design, social media marketing, and reputation management company. They work mostly with small businesses and have carved out a niche with dentists. 

At Econcept, I was responsible for designing their high-end websites and in charge of managing all the social media accounts for our clients. 

  • Adobe Muse
  • Duda
  • Graphic Design
  • Logo DesignFast-paced
  • Web Design 
  • Hootsuite Social Media Marketing
  • Intern Management and Delegation
  • HIPPA Website Regulations for Dentists

Academy Mortgage - San Luis Obispo

  • 2014 - 2015

Administrative Assistant & Digital Marketer

At Academy Mortgage, I was the first point of contact for any new potential customers. I helped our loan officers nurture relationships with their customers through email marketing, social media marketing, and small signing gifts that went above and beyond the customer's expectations. 

  • Email Lead Nurturing

  • Social Media Marketing

  • Graphic Design

  • Email Marketing for Client Retention

  • Mortgage Compliance Regulations for Marketing

  • Reputation Management

2014 - 2015
2012 - 2016

Freelance

  • 2012 - 2016

Website Designer, Blogger, and Social Media Marketer

Throughout my time in Japan, Spain, and California, I freelanced as a website designer, blog writer, and social media marketer. I focused on work trade agreements and often worked within existing sites making one-off changes. This gave me insight into industry standards and how these industry standards changed internationally.

Teacher

  • 2012 - 2013
  • Elementary English Teacher in Japan and Spain

  • Pre-School Teacher at McGregor's Garden and Homestar

Teach kids is one of the best ways I know of honing your public speaking skills. If you're not engaging, your audience will punish you with bad behavior, and if you're not communicating effectively all you'll receive is blank stares or glowers of frustration.

I've now lived in five countries outside the US, which has taught me how to question assumptions. I have a knack for looking at problems from different perspectives and finding a way to overcome obstacles that are based on linear thinking.

2012 - 2013
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